Name: Jennifer Leigh “Jen” Selter
Introduction: Jen Selter is an American internet celebrity and fitness model. She rose to widespread fame through social media, primarily Instagram, where she gained a massive following by sharing photos and videos of her fitness journey, particularly highlighting her gluteal physique. She is recognized as one of the pioneers of the fitness influencer phenomenon.
Date of birth: August 8, 1993
Height: 5 feet 6 inches (1.68 m)
Place of birth: Roslyn, New York, U.S. (Long Island)
Family:
- Parents’ names: Jill Selter (mother) and Todd Selter (father). She reportedly did not live with her father since childhood. Her stepfather is Rob, and she has a stepbrother named Jacob.
- Siblings: Stephanie Selter (older sister).
- Spouse: No publicly known spouse.
- Children: No children.
Profession: Internet celebrity, fitness model, entrepreneur.
Nationality: American
Religion: Grew up Jewish.
College or university attended: Information not widely publicized beyond her attendance at Roslyn High School. She does not hold formal education or certification in fitness.
Biography and What Famous For:
Jen Selter’s journey to global recognition began unexpectedly while she was working at a gym reception in 2012. Inspired by the dedication of gym-goers, she started her own fitness journey. After about a year of consistent workouts, she noticed significant changes in her physique, particularly her glutes. She decided to share her progress on Instagram, initially without any intention of becoming a public figure.
However, her posts, especially those focusing on her well-developed glutes (which she helped popularize the “belfie” – butt selfie), quickly went viral. Her follower count surged from a small group of friends to millions in a short period. This rapid rise to fame captured the attention of major media outlets, leading to features in The New York Post, New York Magazine, Huffington Post, Elle, Vanity Fair, People, FHM, Maxim, and Muscle & Fitness.
Jen Selter is famous for:
- Pioneering the fitness influencer trend: She was one of the first individuals to leverage Instagram to build a massive following based on fitness and physique.
- Her “belfies” and glute-focused workouts: Her signature poses and emphasis on glute training became her trademark and inspired countless others to focus on similar fitness goals. She even created the hashtag #seltering.
- Building a fitness empire: With millions of followers across various social media platforms (over 13.6 million on Instagram as of June 2025), she has transformed her passion into a successful career. She earns significantly through sponsored posts and collaborations with major brands like AT&T, Samsung, Anheuser-Busch/InBev, Spotify, and Beats By Dre.
- Entrepreneurial ventures: She has launched her own fashion line called “Gym Looks,” with intentions to expand into beauty, skincare, haircare, and accessories. She is also associated with other brands like JenstaBar (sugar-free protein bars) and BlendJet, and has her own personal training program called Fitplan.
Despite criticism regarding her lack of formal fitness education, Selter maintains that her mission is to motivate and inspire people to live healthier lives, rather than to be a certified fitness expert. She has openly shared her personal struggles, including being bullied as a teenager, and uses her platform to promote self-confidence and resilience.
Have participated (Notable recognition and ventures):
- Instagram (main platform for her content)
- TikTok, Twitter, YouTube (other social media platforms)
- Magazine features: The New York Post, New York Magazine, Huffington Post, Elle, Vanity Fair, People, FHM, Maxim, Muscle & Fitness, Forbes.
- Brand collaborations: AT&T, Samsung, Anheuser-Busch/InBev, Spotify, Beats By Dre.
- Own brands/products: Gym Looks (fashion line), JenstaBar (protein bars), Fitplan (training program).
- Public appearances: Various fitness events and media interviews.
